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 Greater Challenge with Less Staff
Steve, a senior executive in a large manufacturing company, is searching for his antacid tablets. He has just learned that productivity must be increased by 15% over last year - and with increased profitability! This goal is a steep one, and will be accompanied by upgrading current processes, reorganizing some of the work teams as well as some downsizing. Steve is not looking forward to communicating this new direction at the division meeting tomorrow.
Solution: Practical Skills to Communicate Change
Steve's immediate reaction is to deliver a "basic" message -- one that focuses: on facts and avoids "unknowns" and sensitive information- -then lay out
his plans and hope for the best. This approach will almost surely result in rumors, resentment and distrust. In Navigating Through Change he will learn how to communicate messages about change in a mariner that will increase
trust and openness. This approach will not only gain the buy-in he wants but will
also garner support for him and underscore his credibility as a leader.
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